sweet william: sara hallie richardson: what would it be like.

sara hallie richardson: what would it be like.

sara hallie richardson premieres her music video for 'what would it be like' today online. i was lucky to be able to work on the wardrobe and styling for this video and was so happy to see that i was able to capture what sara was looking for. i am honored to be able to work with such a talented singer and can't wait to see her do so many more amazing things like this video.

sara is also having her cd release party this friday for her new album, restless, at one longfellow square. come out and support her and have fun with me while listening to great music.

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In a world inundated by high-end and over-priced glamour and fashion, Ashley Jordan has successfully created a niche in the creative fashion industry that allows for anyone looking to shop on a dime look like a million bucks.

Starting originally as a thirty-day photo diary where Ashley challenged herself not to wear the same outfit more than once for a month without buying anything new, Sweet William has since emerged into a fashion and creative sounding board for Ashley to discuss new and old trends, ideas for piecing together used clothes for newer outfits, and tips for shopping for the look you want at a price you can afford.

The idea for Sweet William, the name, came primarily from the flower that is its name sake. But Ashley points out that the flower also draws a lot of parallels to her influence and style when it comes to design, noting that Sweet William represents organic, change, growth, and natural in both name and in design. In addition, Ashley says that above all else, the biggest inspiration for the name Sweet William comes from her grandfather, William, whom she admired greatly and was significantly influenced by.